Discover发现
Browse, search and filter projects across industries and Autodesk products.按行业与 Autodesk 产品浏览、搜索并筛选作品。
Autodesk · 2015
Autodesk
Online Gallery
Give a global creator community one place to publish, discover and learn让全球创作者在同一社区发布作品、发现灵感并相互学习
Project overview
The products had communities. Autodesk needed one shared home.产品各有用户，却缺少一个共同的社区归属
Autodesk served designers, engineers and makers across a long product portfolio, but users lacked an official place to share work, learn from peers and discuss how projects were made. The Gallery connected inspiration with practical project assets, creator identity and conversation.Autodesk 服务建筑师、工程师与创作者，产品线很长，却缺少一个官方空间，让用户分享作品、向同行学习并讨论创作过程。Gallery 把灵感发现、项目素材、创作者身份与交流连接在一起。
CompanyAutodesk
TimeMar 20152015 年 3 月
RoleUser researcher, UX designer and UI designer用户研究、UX 设计与 UI 设计
OutcomeAn official sharing community designed for Autodesk's global user base面向 Autodesk 全球用户建立官方作品分享社区
Learn学习
Inspect project details, media and downloadable assets to understand how work was made.通过项目详情、媒体与可下载素材理解作品如何完成。
Belong归属
Publish, follow, collect and discuss work within an official creator identity.通过发布、关注、收藏与讨论建立官方创作者身份。
Design question设计命题
How might one community serve goal-directed professionals and inspiration-led browsers without turning a long product catalogue into a complicated navigation system?如何让一个社区同时服务目标明确的专业用户与随意浏览灵感的用户，又不让庞大的产品目录变成复杂导航？
01 · Research
Map the journey before listing features先描绘旅程，再决定功能
Personas and a cross-device journey exposed two modes: open-ended browsing for inspiration and goal-directed search for a specific project or asset. The journey also made the handoff from discovery to project detail, download, collection and creator contact explicit.用户角色与跨设备旅程揭示了两种核心模式：为获取灵感而漫游，以及为特定作品或素材进行目标搜索。旅程也明确了从发现到详情、下载、收藏与联系创作者的完整链路。
Andrea's questions shaped the information architectureAndrea 的问题决定了信息架构
A junior architectural designer wants to inspect strong work, reuse materials and gradually build a professional identity. Her needs move between quick scanning and deep inspection.初级建筑设计师既要快速浏览优秀作品，也要深入查看可复用素材，并逐渐建立自己的专业身份。这些需求在快速扫描与深度查看之间切换。
- Browse浏览Show relevant, popular and featured work early.优先呈现相关、热门与精选内容。
- Narrow缩小范围Use categories, filters and sorting that match professional expectations.用符合专业认知的分类、筛选与排序缩小范围。
- Keep沉淀Collect projects and follow creators for later use.收藏作品并关注创作者，形成可持续资料库。
02 · Scope & structure
Turn a broad community vision into a releasable first product把宽泛的社区愿景转化为可发布的首版产品
The story map separated the full community ambition from the first coherent release. Information architecture and task flows then translated priorities into a navigable product.用户故事地图把完整社区愿景与首个可用版本分开，再通过信息架构和任务流程把优先级转化为可导航的产品。
Browse浏览
Featured and popular work.精选与热门作品。
Search搜索
Goal-based retrieval.目标导向检索。
Filter筛选
Industry, product and media.行业、产品与媒体类型。
Inspect查看
Project detail and assets.项目详情与素材。
Connect连接
Collect, follow and discuss.收藏、关注与讨论。
03 · Experience
Make impressive work useful, not only beautiful优秀作品不仅要好看，还要真正有用
The visual experience followed Autodesk's guideline while preserving a clear hierarchy for professional content. Project pages brought media, creator context, product information, downloadable assets and discussion into one inspectable view.视觉体验遵循 Autodesk 品牌规范，同时为专业内容保持清晰层级。项目页将媒体、创作者背景、产品信息、可下载素材与讨论集中在一个可深入查看的视图中。
From inspiration to reusable knowledge从灵感展示走向可复用知识
A project is more valuable when people can understand who made it, which tools were used, what assets are available and how to continue the conversation.当用户能理解作品由谁创作、使用哪些工具、有哪些素材可用，以及如何继续交流时，作品的价值才不止于展示。
- Media媒体Images, 3D models, video and panorama.图片、3D 模型、视频与全景内容。
- Context背景Creator, products, categories, tags and project statistics.创作者、所用产品、分类、标签与项目数据。
- Action行动Download, collect, follow, share and comment.下载、收藏、关注、分享与评论。
04 · Validation
Test in person, remotely and after release线下、远程与上线后持续验证
University focus groups, in-office one-to-one sessions and remote tests exposed both comprehension issues and discoverability gaps. Findings were ranked by severity and split between immediate sprint work and later backlog items.高校焦点小组、办公室一对一测试与远程测试共同暴露了理解问题和可发现性缺口。问题按严重程度排序，并区分为当前迭代与后续 Backlog。
Focus groups焦点小组
Observe how design students interpret the gallery proposition.观察设计学生如何理解社区价值。
1:1 usability一对一可用性
Find friction in search, categories, creation and comments.定位搜索、分类、发布与评论中的阻力。
Behavior data行为数据
Use post-launch signals to frame the next research questions.用上线后信号提出下一轮研究问题。
What changed验证后的调整
The evidence shifted attention from adding more community features to improving category clarity, action labels, comment access and project-creation findability.证据让团队从“继续增加社区功能”转向优先改善分类清晰度、行动标签、评论入口与项目发布入口的可发现性。
05 · Outcome
Launch the community, then let evidence shape its next role先让社区成立，再用证据决定它的下一种角色
The work established an official sharing community for Autodesk's global user base and a repeatable learning loop around it. Marketplace, portfolio-site and hiring concepts remained future directions rather than shipped outcomes.项目为 Autodesk 全球用户建立了官方作品社区，也建立了持续学习的闭环。素材市场、个人作品站与招聘方向属于后续探索，并非本阶段已上线成果。
A creator community becomes useful when inspiration can turn into learning, reusable assets and professional connection.当灵感能够继续转化为学习、可复用素材与专业连接时，创作者社区才真正有用。
This project strengthened my habit of using the journey to define scope and using tests to separate attractive ideas from urgent experience problems.这个项目让我更坚定地用用户旅程定义范围，并通过测试把“看起来有吸引力的想法”与“必须优先解决的体验问题”区分开。